Category: Video Production
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Final Cut X – Apple’s Response to Criticism
I’m still in a state of denial. Â How could the Apple screw up Final Cut so bad? Is Apple really dumbing down the software in order to hit a larger market? Â Is this really iMovie Pro? Maybe, but I remain hopeful (note my denial)…hopeful the Final Cut Pro team can perform a course correction and…
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Camera Boot Camp
I was turned onto these commercial spots by a a colleague, all featuring a cameraman army style boot camp. The commercial series promotes the Rugby World Cup 2011 Second Commercial in Series – Camera Operators Don’t Speak! Third Commercial in Series – Announcers
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Final Cut X Fallout
I still don’t understand Apple’s new direction with Final Cut…Bizarre! For those looking to walk away from Final Cut, you should check out Larry Jordan’s (you may now him from Lynda.com training videos) podcast, “Digital Production Buzz“.  Larry has been doing a great job covering the new release and all the controversy. Last week he discussed Avid…
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3D Cinemas Reduce 2D Movie Quality
Great article from the Boston Globe that I’ve heard being discussed all over the web this week. Check out the Full Article on Boston.com The article reveals that many Cinemas are not changing out projector lenses after a 3D movie is shown. This results in dimmer image as light is lost going through the two…
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Murch Says 3D Will Never Work
The future of 3D is blurry at best, as more and more industry leaders express their concerns with the technology and its long-term viability.  Hollywood editor and sound designer, Walter Murch is the latest skeptic to come out, explaining his viewpoint in a letter to Roger Ebert: …dark, small, stroby, headache inducing, alienating. And expensive. The question is: how…